Grace Church

A church steeped in tradition was experiencing a decline in parishioners, as its main parishioner base was aging and younger families didn’t seem to be able to fit church into their packed schedules. A stodgy feeling church also didn’t hold much appeal. How to reach this younger contingent? With revamped and relevant programming and a modern positioning touting “a whole new spirit at Grace”. Postcards, posters, annual appeal pieces and a new website were all created to reinforce this new feel – resulting in an influx of a new generation of younger parishioners.

Sector
Not-For-Profit